DHL EuroCup 2020, GET IN THE GAME.

EuroCup is an opportunity for over 55 countries to come together for a weekend of football and cheerleading. Held in Belgium, this event hosts over 5,000 people and I was lucky enough to be a project lead for revamping and redesigning this event for 2020. This project was a case of sticking to brand guidelines but making it relevant to 2020. Sadly this project never came to fruition.